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Marketing by the Numbers

Presented by Tim Owens, President, Cronin Communications

Date:  Tuesday, August 12, 2008
Time: 1:00 PM
NOW AVAILABLE ON DEMAND! 

This webinar helps you maximize your marketing dollars by investing them with confidence. Learn how to let the numbers guide you.

The webinar also explains how to use market research to quantify customer demand and forecast sales. Based on more than a decade of IOC research and benchmarking, Cronin Communications has established benchmarks for practically every marketing metric: churn, average revenue per user (ARPU), cost per gross add (CPGA), critical mass, conversion rates, and return-on-investment for a range of marketing efforts, to name a few.

Get the information and confidence you need to eliminate the guesswork often associated with marketing.

NOW AVAILABLE ON DEMAND!

Also, don’t miss Cronin Communications at USTelecom’s Executive Business Fourm – October 1 to 3, 2008 to be held at the Dolce Hayes Mansion in San Jose, CA. Learn more.

Bio

Tim Owens is president of Cronin Communications, a consulting firm serving the independent telecommunications industry. He works with local exchange carriers nationwide on business expansion planning, market feasibility, marketing plans and staff development. Prior to joining Cronin, Tim was the director of the Foundation for Rural Service, a national nonprofit organization of NTCA that funds telecommunications-based educational projects.